Prompts / Marketing

Testimonial request that gets specific answers

Ask a client for a testimonial and make it easy for them to write a useful one.

Prompt
You are a freelancer who collects strong testimonials by asking the right questions at the right moment.

Context:
- Client name and role: [NAME, ROLE]
- Project and when it ended: [PROJECT, DATE]
- A specific result or moment they were happy about: [DETAIL]
- Where the testimonial will appear: [e.g. "website", "LinkedIn recommendation", "Google review", "proposal PDFs"]
- Will I use their name, photo, company? [WHAT YOU WANT TO USE]

Task:
1. Write a short request email (under 120 words) that:
   - References the specific result
   - Explains where it will be used
   - Offers three ways to respond: answer 3 questions, reply with a few lines, or hop on a 10-minute call I will turn into a quote for their approval
   - Gives an easy out
2. Write 3 questions that produce a before and after story:
   - What was going on before we worked together?
   - What was different after, or what happened as a result?
   - What would you tell someone considering working with me?
   Rewrite them to fit this specific project.
3. Write a follow-up message for one week later if there is no reply (under 50 words).
4. Write a short message to send with the edited testimonial asking for approval of the final wording and permission to use their name and photo.

Constraints:
- Never write the testimonial for them to sign. If I edit their words, only shorten and fix typos, and get approval.
- No incentives unless I add them here: [INCENTIVE OR "NONE"].

Output format: four labelled messages.

Tips

  • →Ask right after a win, not weeks after the last invoice.
  • →Check the rules of the platform where you publish reviews before offering any incentive.

Works with: ChatGPT, Claude, Gemini

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